PetStoreAbuse.com
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Writing Letters to the Editor

Letters to the Editor are a great way to bring public attention to a cause. Instead of reaching a few people, you are reaching thousands.

Just click here to search for local newspapers in your area. (It is a good idea to confirm with the newspaper directly at what address they accept letters.)

You can write about pet store abuse in general, stores selling dogs or cats, pet mills, etc.

Follow these steps to give your letter the best chance of being published:

  • Put your full first and last name, address, phone and/or fax numbers, and your e-mail address at the top of the letter. Most publications will want to call the writer to confirm authenticity.
  • Your letter stands the best chance of getting printed when it responds to something recently printed in the that newspaper — such as a news story, column, editorial, advertisement, or another letter. Write and submit your letter as quickly as possible, preferably the same day that the article runs. Identify the original article by its headline and the date it was published.
  • Write clearly and concisely following the limitations usually given on the editorial page or letters-to-the-editor page (usually 250 words maximum).
  • Include your major points within the first few paragraphs.
  • Type your letter and double space between lines.
  • Use your spell check and then proofread.
  • Localize your letter — explain how the issue will affect your area. Example: "With the opening of the new Petland store, the dogs and cats at the local shelter are even less likely to find homes."
  • When you criticize, also propose a solution to the problem or a better alternative, if possible.
  • Avoid wornout cliches and weak puns.
  • Try to use facts, not just generalizations/theories.
Don't send copies of your letter to a whole host of publications. Make it an original to the publication you really want to publish it. If you don't get a confirmation call within a week to 10 days, then try submitting it elsewhere.

An increasing number of broadcast news programs (60 Minutes, All Things Considered, etc.) also solicit and broadcast "letters to the editor." Don't forget these outlets.